We've done a variety a packaging for Goose Point, all of which had to capture the attention of the consumer while buried in a cooler or a bed of ice. Additionally, the competition in the seafood counter for shelf space is as intense as any area in the grocery store. Goose Point products are almost always ground-breaking, such as pre-shucked oyster in the shell or ready to eat oyster shooters with sauce, making each package an educational challenge in addition to the consumers attention.